VISIT clueless tourism officials in Brevard County
Posted March 29, 2017, 08:35 am | Op-Ed
If there’s one thing a $113,000 a year Florida tourism executive urgently needs, it’s a $26,000 raise.
Otherwise, says the Brevard County Director Compensation and Job Performance Committee, its Office of Tourism Executive Director Eric Garvey might leave the Space Coast — where the median household income is $48,483 — for greener Florida tourism pastures, where “the average salary for his counterparts” is $154,792.
Last week, the Brevard Tourist Development Council endorsed the committee’s recommendations, which include an added $90,000 to be divided up among nine of Garvey’s “best in class” staffers.
Don’t these people read newspapers?
Florida tourism’s marketing honchos have a target on their backs, fronts and sides, along with incomes that vastly exceed what average Floridians will earn in their best years, or their wildest dreams.
This is a bad week to be bearbaiting legislators and taxpayers who think the tourism czars should pay their publicists out of their own pockets. Garvey’s bosses might want to reVISIT their strategy.
Florence Beth Snyder is a Tallahassee-based lawyer and consultant. Column courtesy of Politics Florida.
This piece was reprinted by the Columbia County Observer with permission or license.